Why Roku (ROKU) Stock Is Trading Up Today
Shares of streaming TV platform Roku (NASDAQ: ROKU) jumped 15.7% in the pre-market session after the company reported strong fourth-quarter 2024 results that easily cleared analysts' sales, EBITDA, and earnings expectations. Revenue grew 22% year on year, driven by a 25% increase in platform revenue, which benefited from higher advertising demand, including political ad spending, and deeper third-party platform integrations.